SEO for Beginners: Essential Tips for Getting Started with Search Engine Optimization

Reading Time: 6 minutes Whether you operate a small, medium, or large business, you’ve likely heard of Search Engine Optimization (SEO). Identifying keywords specific to your industry is often the first step that comes to mind. This aspect of digital marketing is crucial because it determines how your brand can be found online and how […]

Customer Service Week 1-7 October 2023

Customer Service Week is a week-long opportunity to raise awareness of customer service and the vital role it plays in successful business practice and the growth of the local economy. The theme this year is Team Service.

What Types of Digital Marketing Help Do SMBs Use?

As part of the ritual of examining local commerce and SMB SaaS strategies, Localogy goes right to the source: SMBs themselves. How do they feel about marketing and operational software? What features do they want? And how has their hunger changed in a pandemic? This is all a moving target. Localogy’s Modern Commerce Monitor (MCM) answers these […]

How Much Do SMBs Use Maps & Directory Listings to Drive Foot Traffic?

phone with a map

As part of the ritual of examining local commerce and SMB SaaS strategies, Localogy goes right to the source: SMBs themselves. How do they feel about marketing and operational software? What features do they want? And how has their hunger changed in a pandemic? This is all a moving target. Localogy’s Modern Commerce Monitor (MCM) […]

Should You Pay Attention to the Hype About SEO?

More businesses have increased their online presence, showcasing their products and services on websites. While some have updated to e-commerce sites, many still use social media and traditional websites to support their marketing efforts.A website helps with brand awareness and visibility, among other benefits. With an optimised website, you can increase website traffic and the […]

5 Ways to Keep Your Customers Coming Back Again and Again

Customer retention is the main goal for all sorts of businesses.Happy customers will keep coming back and they will also act as advocates for a company or service by telling others about it, who will (hopefully) continue the cycle.So, how do you keep the customers you have excited, engaged, and interested? Here are five top […]

6 Tips On How To Convert Online Leads Into Paying Clients In 2023

Leads are hot commodities in the business world and converting your leads to clients will take some work. If you feel as if you are struggling to get leads to become paying clients, Yello is here is help. Here are six tips on how to convert online leads into paying clients. Your online lead needs […]